Thanks to the analytics dashboard, you get insights about who your web visitors are.
Today, it's your visitors' turn. Analyze, optimize and personalize your content, anytime anywhere. Get the right content to the right people and grow your influence effortlessly.
Thanks to the analytics dashboard, you get insights about who your web visitors are. The general overview gives you insights in terms of total page views, bounce percentage and so on. Besides your visitors' profiles, you'll also get insights about your own website. This includes your most visited page, the average time visitors spent on that specific page and your page visitors' main interests.
Taglayer provides you with deeper insights into your visitors. We provide you with insights into their ad sensitivity, type of visitor, where they visit your website from, the language, duration time, intelligence, SEO keywords, age and personality, based on the big five personality treats OCEAN (Openness, Conscientiousness, Extraversion, Agreeableness and Neuroticism).
Besides using insights to adjust your content to your audience, Taglayer also provides you with insights on a geographical level to adjust your content to a single country. You will be able to determine where your audience is coming from, the number of visits per country and how much time they spent on your website. Moreover, we will provide you with their interests, which will give you the opportunity to adjust your marketing efforts worldwide, while focussing on the different demographics of each country. Think global, act local.
You will gain insights into all the different webpages of your website, e.g. the most visited page, the average time visitors spent on that specific page and what the main interests are of the people who viewed that page.
If you are curious to know which other websites are redirecting to your website, you can check this in the ‘website’ column, as well as the type of website (e.g. news, Facebook, advertising…). The average time here is an indication of the time people spent on your website when redirected from another website. The number of visits thanks to the redirecting website can be found in the ‘Unique visitors’ column. These insights will be very helpful to determine if you need to increase or decrease certain advertising campaigns.
In the interests section you will be presented with the interests of your visitors. This is a valuable section because it is constructed using cross-site data. This allows even niche websites to uncover all of the interests of their visitors. Due to the cross-site data we can give you the interests of your visitors. Like every network Taglayers performance will only increase the more websites use our software.