Frequently Asked Questions

Last updated on March 1st 2017

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How does Taglayer implement personalisation with only one line of code?

When implementing the single line tracking code of our software, it gives access to a whole library of codes. Taglayer can be seen as a javascript library (e.g. Jquery). By using the “script” tags, you can implement Taglayer into your website (you can compare it with Google Analytics, Jquery, etc.). The library, that is behind the one line tracking code, consists of more than 5000 lines of codes which is again connected to the Taglayer API’s for machine learning, etc.). After implementing the tracking code to your website, you can start using Taglayer’s personalization software. Personalization is possible in 2 ways: - Either you use the native javascript from our library. This demands for technical knowledge to use Taglayer. - Either you use our website editor, where you can upload your website and start adapting your website right away. We created this for marketers and other non technical people, so that they can easily use our software as well. Personalisation is for everyone.